Deficient Demand

Deficient demand refers to the situation when aggregate demand (AD) is in short of aggregate supply (AS) corresponding to fullemployment in the economy.
AD < AS : Corresponding to full employment.
Desired AD in the economy happens to be short of its full employment level. 
It implies that desired AD does not permit production at the full employment, due to deficient demand, equilibrium between desired AD and desired AS is struck at a level lower than full employment in the economy, this is a situation of underemployment equilibrium. 
Deficient demand may be caused by decrease in the value of various components of aggregate demand
i.e.
AD = C + I + G + (X - M)

Thus, deficient demand may be caused by the following factors:

1) Decrease in the consumption expenditure by the household due to increase in the propensity to save and reduction in propensity to consume.
2) Decrease in private investment expenditure.
3) Decrease in government expenditure this may be due to losses in public enterprises. In such a situation, instead of making fresh investment, the government may resort to disinvestment, implying a cut in AD. 
4) Decline in export, owing to lower domestic demand in rest of the world.
5) Rise in imports, owing to lower international prices compared with domestic prices. A rise in import implies a cut in AD as imports are negative components of AD.
6) An increase in tax rates leaving lesser disposable income with the people. This leads to reduction in their capacity to spend
7) Decrease in money supply due to reduction of credit facilities by the commercial banks. 
Below figure illustrates the situation of deficient demand.
deficient demand
deficient demand
AD: Aggregate demand at full employment
AD1: Aggregate demand corresponding to underemployment
FC: deficient demand
OM: Full employment level of output
ON: equilibrium output owing to underemployment

AD is Full employment Aggregate Demand. The intersection of AD curve with 45line at F gives us the equilibrium corresponding to full employment level of output M. 
Now, suppose aggregate demand curve shifts downwards to AD1 due to say, decrease in government expenditure.
At the full employment level of income, the aggregate supply is OM or FM. This is greater than aggregate demand of CM.
The deficient demand at the full employment income is FC 
Deficient demand = FC = AD - AD(FM – CM)

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